59club USA Service Excellence Awards Nominees Announced

Friday December 20, 2024

We are delighted to announce the nominations for our upcoming Service Excellence Awards Ceremony, taking place at The Hampton Social, Orlando on January 23, 2025. Congratulations to everyone shortlisted! 

Several of the US’s finest Management Companies will see their affiliate clubs nominated for a 59club Service Excellence Award, each having displayed some of the finest customer experiences during our mystery shopper audits over the past 12 months, with CDN Golf, Founders Golf International, JDM Golf, Kemper Sports, Kohler, Landscapes Golf Management, Robert Trent Jones Golf Trail, TPC and Troon all vying for accolades. 

Independent Clubs that include Mid Ocean Club, Reynolds Lake Oconee, St. Ives Country Club, Sugar Creek Country Club, Vanderbilt Country Club, We-Ko-Pa Golf Club, and Westhaven Golf Club are all also featured in the nominations list, each having delivered the highest standard of customer service throughout 2024. 

During the awards ceremony, our renowned industry benchmark – the 59club Bronze, Silver, and Gold Flag Designations – will also be presented to the USA Properties that not only achieved the required standard of service as part of 59club’s mystery shopping program, but also provide excellent facilities for customers to enjoy. 

Of the announcement, Mark Reed, 59club Founder & Director said, “Congratulations to the incredible Club Managers, Teams and Properties nominated for a 59club Award. Your commitment and dedication to ensuring the finest customer service standards within our extensive mystery shopper program is highly commendable and ultimately what sets you apart from other clubs in the industry.

“And while this may only be the second year that 59club has hosted our Service Excellence Awards in the USA, we are delighted to observe our Partner Properties in the region having adopted our sales and service principals, and as a result of that hard work and dedication, we are witnessing a significant uplift in standards here in the USA.

“We can’t wait to come together in January as we crown the winners.” 

(Properties listed in alphabetical order)

Food & Beverage Manager of the Year

Desert Willow Golf Resort, Eagle Mountain Golf Club, Grande Dunes Golf Club, Mid Ocean Club, Mill Creek Country Club, Westhaven Golf Club

Retail Manager of the Year

Cambrian Ridge, Chariot Run, Grand Bear Golf Club, Highland Oaks, Tustin Ranch Golf Club, Westhaven Golf Club, Wild Wing Plantation

Golf Superintendent of the Year

Kaanapali Golf Course, Mill Creek Country Club, Ross Bridge, TPC Myrtle Beach, We-Ko-Pa Golf Club, Westhaven Golf Club

Golf Operations Team of the Year

Cascata Golf Club, Reynolds Lake Oconee, Silver Lakes, The Shoals, TPC Scottsdale, Westhaven Golf Club

Golf/Club Manager of the Year

Cascata Golf Club, Desert Willow Golf Resort, Eagle Mountain Golf Club, Reynolds Lake Oconee, Rio Secco Golf Club, Silver Lakes, TPC Myrtle Beach, TPC Scottsdale

Leading Individual Retail Experience

Antelope Hills, Arizona Biltmore Resort, Champion’s Pointe Golf Club, Indian Wells Golf Resort, Reynolds Lake Oconee, Silver Lakes, Tidewater Golf Club, TPC Sawgrass, Tustin Ranch Golf Club, Westhaven Golf Club

Leading Individual Golf Course Presentation

Mid Ocean Club, Reynolds Lake Oconee – Great Waters, Ross Bridge, The Governors Club, We-Ko-Pa Golf Club, Westhaven Golf Club, Whistling Straits

Leading Individual Food & Beverage Experience

Blackwolf Run, Corte Bella Golf Club, Lake of Isles, Mill Creek Country Club, Waverly Woods Golf Club, Whistling Straits

Leading Individual Golf Visit Experience

Reynolds Lake Oconee, Silver Lakes, The Shoals, TPC Las Vegas, Westhaven Golf Club, Whistling Straits

Leading Individual Golf Membership Sales Performance

Royal Melbourne Country Club, The Wigwam Resort, TPC Boston, TPC Potomac, TPC River Highlands, TPC Sugarloaf

Leading Individual Group Golf Day Sales Performance

The Wigwam Resort, TPC Boston, TPC Sawgrass, TPC Summerlin

Leading Individual Event Sales Performance

Bull Valley Golf Club, Hillendale Country Club, TPC River Highlands, TPC Twin Cities

Most Improved Golf Visit Experience

Jackrabbit Run Golf Course, Long Bay Golf Club, Prairie Green Golf Course, The Governors Club, Westhaven Golf Club, Whiskey Creek Golf Course

Most Improved Sales Performance

Arizona Biltmore Resort, Manhattan Country Club, Prairie Green Golf Course, Royal Melbourne Country Club, TPC Summerlin, TPC Twin Cities

My59 Service Excellence Award

Reynolds Lake Oconee, St. Ives Country Club, Sugar Creek Country Club, Vanderbilt Country Club

In addition to 59club’s USA Awards Event, the global Customer Service Management Specialists will host six additional ceremonies during 2025 – starting in the UK, before heading off to Europe, the MEA, Asia, Canada, and finally finishing in Australia – as 59club continues uniting the world of golf & hospitality around their commitment to deliver customer service excellence.

We look forward to celebrating with you soon!


About the Awards

  • 59club’s Annual Awards Ceremony recognizes the outstanding Venues and Teams within the global golf & hospitality industry for having achieved the highest standards of customer service excellence & sales performance.
  • Qualification for these prestigious accolades is unbiased; and determined by scores achieved through a detailed and objective mystery shopping program, which measures the experience afforded to members, guests, prospective members, and prospective event clients across the Golf and Club industry.
  • With an ever-expanding and diverse range of venues, 59club USA continues to reflect the absolute best performances regardless of a venue’s size, scale, or profile.
  • 59club’s Industry Benchmark of excellence, it’s Gold, Silver and Bronze Flag Designations are also awarded annually, these highly prized accolades recognize member clubs and resorts that provide excellent facilities for golfers to enjoy, as well as having achieved the required standard of customer service throughout the year.